Double bind. Timeless flagship of menswear, the double-breasted jacket is a must-have. Everyone has to have at least one for each season Its birth goes back to the XVII century, when it was part of the uniform of the Hussar army: this doesn’t surprise…when we wear a double-breasted suit we’re forced to take on a very erect, martial, posture. The time of its greatest popularity was between the 30s and the late 40s. Then it came back in fashion in the 80s, but longer and with very wide shoulders. Today the shape is more fitted (but the last trend wants it a little more loose than a couple of seasons ago) and shorter. Fashionistas and snobs wear it without tie, with the shirt unbuttoned and a printed silk scarf.

UOMO 2001

The timeless beauty of the white shirt in the wonderful photo by Jacques Olivar. Shirts by Bagutta.


This column is about men’s fashion and style and it’s dedicated to male readers but at the end of the day it’s still part of Io Donna, the most popular Italian women’s magazine so, just for this time, I’ll be talking to the Ladies. Women have so many different sides to their personalities, that’s what makes them feel attracted to different kind of men. Who is your fatal attraction? Some men are dangerously prone to vice or vice versa some others are virtuous and committed to work and family. Some are incredibly vain, some deeply shy. Some men like to play sports and some are homebodies. Some of us are artistically ambitious and some others would prefer to be dissolved in acid rather than go to an art exhibition. Then we have the beautiful ones (which are far from being impossible) but they are often a bit dumb or those who are physically less attractive but intellectually gifted. Did I forget anyone? Let me know, we are here. In the picture Jim Morrison, from the volume “Bad Boys” published by Logos.