Archivio di settembre, 2021

STYLE MAGAZINE SEPTEMBER 2021 – COVER

COVER

IO UOMO – VESTIVAMO ALL’AMERICANA

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We dressed the American style. Today at the Metropolitan Museum in New York opens the first part of the exhibition In America: A Lexicon of Fashion; the second one – An Anthology of Fashion – is going to open in May 2022. In terms of self-celebration the Americans are champions; just like the French. Lucky them. But in terms of fashion, luxury brands are rare exceptions. On the other hand they’re brilliant communicators, brave and skilled in marketing, but not always able to leave the mark with memorable collections. “American fashion” is, indeed, more referred to an idea of style and talks about a self-referential culture, everything but inclusive. “American fashion” is Brooke Shields in Calvin Klein denim, Ralph Lauren’s Hamptons, the Studio 54 star system celebrated by Halston. It’s a mood. Not by chance the ambassador of fashion worldwide has been an Italian, Franca Sozzani. Anna Wintour has never been able to bring Italian and French designers on New York catwalks, like she’d like to (for years).