IO UOMO – ONORE AGLI STYLIST

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Ode to the stylists. Styling is a job that can be learned by experience, in years of practice, on fashion shootings’ sets. The stylist knows how and when to mix fabrics, prints and colors. He/she knows how to adapt clothing fits to body shapes, according to the proportions. The stylist is the professional that, mixing and matching clothes, creates a final result that pleases, amazes, reassures: in other words it plays a fundamental role for fashion media. Stylists can help photographers building their careers, they can contribute to the success of magazines, editorial campaigns and fashion shows (or they can ruin them as well). It’s an important role that shouldn’t be underestimated. Some of them gained great writing skills through the years and they now write remarkable articles not just for slick magazines but also for widely-read newspapers. When flipping through fashion editorial pages one should consider that behind each single shot there are passion, thoughts, good taste and quite a lot of work.

IO UOMO – ICONA GAINSBOURG

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Gainsbourg Icon. Serge Gainsbourg, the bad boy of french pop, was said to be arrogant and violent and that his lifestyle dissolute; the label of “beautiful and damned” doesn’t fit him that much, because he was certainly not “beautiful”. But “damned”, probably, yes. Anyway the unkempt appearance it’s still somehow quite attractive related to the idea of a kind of devious and eccentric men, defined as artists and uncommon person, so that he’s become a real icon, and his style it’s being re-proposed to represent a certain nonchalant fashion. Tom Ford In 2002, during his time as creative director for Gucci, designed a collection feauturing extremely comfortable silhouettes made from soft and fluid fabrics like jersey and wool cloth. Although the reviews were enthusiastic, the collection didn’t have the expected results. The same thing happened, more recently, for Zegna collections by Stefano Pilati. I have already written about how oversize fashion still can’t find its way to the general public’s heart, for now. I personally like it, but I recognize its limits.

STYLE MAGAZINE MAY 2020 – COVER

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IO UOMO – L’ELEGANZA DEL MIX

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The elegance of mixing. Softness, romance and disorder, three keywords that depict a man that’s inclined to handle his own look, and to take the risk of not being completely in line with the codes of traditional menswear. In this column I’ve already written about what I think in terms of a more contemporary attitude, but I understand that mixing genres could be not so accepted by the Italian general public. Elsewhere this mix has been legitimized for quite a long time. But, you know: we’re one of the most conservative countries in Europe. But don’t say that Tony Musante doesn’t embody a universal and traditional masculine aesthetics. And yet, the “frilly” accessory doesn’t jar. This week’s picture portrays him in the backstage of Anonimo Veneziano, directed by Enrico Maria Salerno, out in 1970, one of the first (Italian) movies that focused on the hypocrisies of traditional family. Upstream and nonconformist, indeed.

 

STYLE MAGAZINE APRIL 2020 – COVER

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