Hey, Macho. “The cowboy style is an implicit pledge of allegiance to the mentality the myth embodies, which can be denominated as rugged individualism”. This is how Lawrence Wright, American writer and journalist, depicts the Tex-Mex, the so-called fusion of texan genre and streetwear. Differently from what he writes in his book God Save Texas – “The counterpart of machism is that we reject the female side of our nature” -, fashion questions the rules of western iconography and softens a style that comes from  the workwear of cowboys, – “but that still today is chosen by many Texans that actually live in offices or indoor”.

Hello, male. How changes the perception of “beauty” over time! And with many contraddictions. The fans of the last androgynous skinny trend are usually the same that regret the “real males”, all muscles, moustaches and suntan? The menswear samples are made only for very thin build by now. Size 46, at most 48. Obviously, those so lucky (but is it a real value?) to have this kind of build can consider a purchase in this direction, if they can afford it. The hunks are excluded. How much longer? Will the 80s’ sense of beauty come back? Many hope so. I don’t feel the difference: due to age matters I’ll be ridiculous dressed like David Bowie as well as Burt Reynolds.