MAX 2010

The title of this shooting was “Once Upon a Time”. Accessories of an old time man, refined and elegant, shrouded by the passing of time: a nostalgic gaze on a past that should be restored. Ph. Michele Gastl, Styling Carlo Ortenzi.


MAX 2013

The most crazy and fashionable looks of the s/s 2013 interpreted by Saturnino, the bassist that, for Max, dared to wear a pvc trench in pvc and metallic snake boots. Ph. Toni Thorimbert, Styling Alessandro Calascibetta.


MAX 2013

Vinicio Marchioni photographed at Magna Pars Suite Milano, after the great success of the TV series Romanzo Criminale, in which he played Il Freddo (The Impassive). The versatile roman actor, in this shot by Filippo Mutani, wore a “tough” Gucci total look, chosen by Carlo Ortenzi.


MAX 2010

A kind of fashion made of basic but refined clothes, wide volumes, little jewels, black and white: the focus is on make-up and hair, studied to emphasize the sweet and feminine features of the models. In 2010, with these pictures, the intention was to recall, cleaned, the New Romantics mood; now they look modern more than ever, in line with the renowned gender trend. Ph. Michael Woolley, Styling Mirta Tyrrell, Model: a very young James Smith.


MAX 2011

Un omaggio ad alcune tra le più belle piazze d’Italia, di una classicità rigorosa e senza tempo, come gli outfit scelti da Carlo Ortenzi e fotografati da Michael Woolley. Qui l’abito Ermenegildo Zegna si sposa con la bolognese Piazza Santo Stefano.